property marketing

Does A Property For Sale Become Stale Over Time?

If you speak to any layperson, who is selling, they will talk to you about their fears that if their property is on the market for sale too long, it will go ‘stale’.

It is a real source of anxiety for some sellers – yet it is a complete myth to the cognoscenti of the Industry.

Properties on the market do not ‘go stale’ they are simply overlooked, when they are over-priced. Invariably, serious, potential purchasers are not really interested in how long a property has been marketed for, even though they may seek to try and use this against an owner, where the period has been prolonged, in any negotiation. Read more